Tuesday, October 11, 2016

Marketing Mix: Part II

Target Market: Any gymnast or anyone who would like to exercise and stretch like one.

Product: Reach For The Gold is an interactive video game that combines stretching and conditioning from the gymnastics world to your screen. Unlike most gymnastics games, this one can actually help improve your stamina and flexibility. Using many stretches catered to getting a certain skill that you would like to achieve, after stretching you can go to conditioning where you will learn how to keep up your stamina simulating how it actually feels when doing gymnastics. Remember when you reach for the Gold, you can be bold.

Price: Reach For the Gold will be sold at the price of $49.99

Place: Reach For the Gold will be sold at places like Game Stop and Best Buy.

Promotion: Reach for the Gold will be having an event where you could train like the Olympians to promote the game, Simone Biles will be coaching you through obstacles that are clearly represented in the game itself, she also will be representing the game.

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